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Hi Power Advisor 27. I have been reading this forum and other articles, and other forums, to find out more about MLM's. It is so confusing, so many different opinions, and so well explained comments, like yours for example. Anyways I have some questions if I may:
EDC have different levels of enrollment. The one that you subscribed to, the one at $400, gives you the right to use and sell so many products. If I, as a total neofit or beginner in marketing, computers etc., purchase those E-softwares, how can I benefit from them? and if I decide to become a distributor for EDC and want to sell them, I suppose I have to learn the programs myself. How am I going to do that, and how long will the learning process be before I can sell them effectively. I understand there are hundreds of different products!!! Thanks |
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PA27, I hope I don't bother too much with my questions but I would like to keep asking questions to clear some thoughts.
Thank you for your answers and let me keep asking? while researching on the net I've been coming across a lot of different EDC sponsors selling the system with their CHEESY websites, which all look alike (a photo of themselfs next to a sports car, big blue letters announcing how much money you can make and full of important phrases highlighted in yellow, and don't forget all their videos sitting in their room with a beisbol cap on, or relaxing and telling how easy is to make money. PA27, that TURNS ME OFF. And is this kind of websites that EDC teaches you to build for yourself? I know yours is much more professional but you have a degree in marketing! Shouldn't EDC have some control and help to the design of the websites and the content? Please could you explain me what is going on? Another thing that calls my attention is that all these websites don't show at all the products or any demo of how the products work; they ONLY advertise the system, system that you will learn and get rich. Isn't that going only to attract people with a dream of glamor instead of reaching a much more serious-type people? I remember that in one of your comments you said that you were in EDC not only for the business opportunity but also because the quality of their products, and that you sometimes were selling the products and not the business opportunity. And I don't doubt it but how can a serious company or customer that wants to buy a product that offers solutions to drive more traffic to the website and so on, will want to lose time reading these types of websites where instead of information of the product there is a business opportunity, they already have a business. PA27, forgive me if I sound to inquisitorial, I am just dying to understand this business. Thank you very much for your time. |
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In our training, we're taught to provide information to our prospects. We're taught to be original and to stay away from the hype. The company actually has had some classes on creating websites using a few of the products from our back office. Again, when it comes to the products, it is up to the individual distributor as to how they choose to market the program. Many distributors have followed in the footsteps of former members who were top earners, thinking that this type of marketing will bring them more success. While the company has been involved in steering members in the way they should go, and terminating members that have been reported as operating unethically, there are still some distributors who stick to they hyped-up approach. Interestingly enough, I think they'd find that if they shifted gears to focus more on the products, services and training being sold, as opposed to just the income opportunity, they'd find a bigger market waiting for them, and would see more success. At this point, those distributors who are focusing on the products have a much greater advantage. The members that have been joining my team as of late, have done so for the products which they'll be using to further their own brick & mortar businesses, or to gain a better understanding of internet marketing to boost their current careers. Those are the types of customers I prefer to have, and the kinds of entrepreneurs I prefer to work with. Like I've said, most of the concerns that people have with EDC Gold are actually caused by the individual distributors. I can say that they company is making an effort to clean up the bad reputation and enforce the proper way to operate. They are also using many of our newer products and shifting our training focus slightly to help members work on building a business mindset, rather than that "get rich quick" or "hit it and quit it" mentality that so many distributors have. I believe we'll see some major change in the way this program is marketing in the coming year! I've made another post here on TFF regarding these topics and my feelings on the directing EDC Gold/EDC Diamond is moving. Click here if you're interested in reading a bit in the other thread. Let me know if you have any other questions! -PA27 |
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Ok PA27 i start learning a little bit more about the company and I start understanding how internet marketing works, but let me "bomb" you with some more questions. So correct me if I am wrong. You can sign up with EDC at 3 different levels. For each level you purchase a package of products, mainly software, and a monthly subscription that covers the cost of hosting your future website and update your back office. Is that right? After the initial step, you are entitle to training with the co. who is going to help you learn the programs you just purchased. Finishing the learning process you will be able to advertise the products through your own website using the strategies you learned to market it properly. Is that Right, please correct me if I'm wrong. here it goes a question: Everyone that joins learn to use the same tools and learn how to market the product the same way. If there are already 100.000 distributors in EDC, with similar websites that market the same product the same way and using the same tools; isn't that a huge competition among each other; is it exist any realistic opportunity for the ones that join later? thanks again for your time
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Your initial answers are correct. There are 3 levels for EDC. They now stand and EDC, EDC Gold and EDC Diamond. The reason for different levels is because there are varying amounts and types of software, learning courses, tools and web scripts at each, with EDC Diamond being the most extensive (currently over 3000 products). I had a chance to look through all of the new material just this morning, and again I'm quite impressed. If anyone recalls a few months back, I got involved with Roadmap to Riches because I liked the products they offered, which are personal development-based. While looking through the updates and additions this morning, I saw that we now have access to every single one of the programs that Roadmap to Riches offers, in addition to hundreds of other new products (with a few exclusive courses and guides). I'm really excited about that, because I feel that I now have 2 programs in one. Roadmap to Riches was something we would have been using more for a project we're trying to launch in our community, not specifically for promoting the home business. Fortunately, I never had the chance to get too involved back then, and now we can get back on schedule with our community project without investing much more money!
Just as a side note, our retail product line Promo Black Box, which is doing very well in sales right now, is included with each membership level. The monthly admin fee covers the following: extended hosting of the products in the digital marketing suites, tech & billing support, replicated websites (each member has 4 and costs help to cover hosting, bandwidth and maintenance of those sites) and costs of the live, weekly training via webinar. Aside from the initial product purchase and this admin feel, there are no other required fees to become and/or remain a member of either level. The company does provide training to assist in a variety of things: learning to use the products you have at your disposal, learning basic to advanced marketing techniques and strategies (not just to promote EDC or these products, but can be used to promote literally any product or service out there), learning to build & maintain successful business relationships (including initiating contact professionally, following up with prospects, closing sales and customer service after the sale has been closed) and refocusing your mindset (learning to think like a business owner, not just a person looking to make a few quick bucks). We have also had courses on minor web design for those interested in creating their own sites instead of using the replicated sites. Here is where you're a bit off. Yes, the company does provide us with this general training, but they do not teach us all to promote the exact same things in the same way. If you're only focused on promoting the business opportunity, you'll find that your market shrivels quickly because you are limiting the kind of business you can receive. Our training focuses more on helping us develop as business owners, so that we can develop our own niches based on our interests, create our own websites and promote the products and/or program in the best way for us. Of course there is competition. But this isn't unlike the job market. In college, we're taught (again depending on our interests) basic strategies, business models, communication...essentially the same skills as every other person in our degree program. Then we go out and compete for jobs, having the exact same educational background and experience. That is a very competitive situation. What sets employment candidates apart (much like entrepreneurs) is how they present themselves, how they handle situations and how they conduct themselves while on the job. Whether business or the job market, marketing is as much about selling yourself as it is about selling your products or services. There are hundreds of thousands of lawyers out there, all with the same or similar educational background. So how do consumers choose who to hire? It comes down, not to the service that they are providing, but how they promote themselves. With EDC, you have thousands of products to choose from, with resell rights. You can find a genre or industry that best suites you, and set up your own niche business (if you're into joint ventures, you can learn all about how to create them and make them successful, and then sell services training others, teach classes as the community college or sell those products alone. If you're into Web 2.0, you can learn all about its benefits and the various ways to take part, then sell products focused specifically on Web 2.0, such as our advanced blog training, video & audio software and so on). A person does not have to focus on selling the entire suite of products to be successful. Sometimes specializing a bit works better! Not only do you have a choice in what to sell, but you're given training in a variety of marketing techniques. Again, you can choose those that best fit you. Some folks aren't good at blogging, so they opt for press releases. Some are better at formal writing, so they opt for article distribution. So yes, you are taught the same techniques as the other 100,000+ members (much as you would be in a college setting), but you don't have to do exactly what they do! The key is to brand yourself, get creative with your marketing, experiment a bit, and get local! Keep the questions coming! -PA27 |
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